I was walking by Sephora the other day and they had a huge display about Pantone’s Color of the Year, Radiant Orchid. And when I say I was walking by Sephora I mean I went on in and grabbed a couple of perfume samples. Not sure who gets to make these decisions or how they manage to do so, but happy to see that the color of the year is a shade of PURPLE! I love purple. This gives me a lovely reason to use up more of my purple eye shadows, and I’ve got a half dozen quads or trios that I can think of off the top of my head. I decided to do a series on them with quick swatches, an eye look and review. I’ll try to make them each a bit different.
Today’s edition will be with a product I find to be oddly named: Almay intense i-color bold nudes kit in bold nudes for browns, numbered as 411. Unsure how purple is a nude, also unsure why only brown eyes gets to wear purple eye shadows so it’s a good thing I ignore that advice.
This Almay “bold nudes” trio of purple eye shadows which are in no way nude are decently pigmented and seem to wear fairly well on my oily eyelids. I’ve been wearing their shadows for years with respectable results. They are packaged in a white, reasonably sturdy compact with the shades arranged from top to bottom as they would expect you to apply it on your eye. It also has instructions as to the same on the back of the package. I found the line of eyelashes on the outside of the compact matching up with the base lid shade to be a cute detail.
- Base shade, (bottom) a medium lavender shade with grey undertones, also the color fades on the grey side when it does fade. I prefer my lavenders to lean grey instead of pink, I find it to be more flattering to my cool toned skin. The instructions on the back want you to apply this shade all over the lid. I find this to be the best pigmented of the three.
- Crease shade, (middle) a deep purple with brown undertones and tiny microscopic blue and red glitter that you can only see in very bright sun. The instructions on the back tell you to blend this shade into the crease. Needs building for full pigment.
- Highlight shade, (top) is a slightly shimmery cream shade, just the tiniest bit chalky. It does lean a bit frosty, but its a warm rather than cool toned frosty. The instructions on the back tell you to sweep it on to your brow bone to highlight.
I promptly ignored each of these instructions although what they have described would also look nice. I like to do a smoky eye with trios such as this, starting with the deepest shade on my lid, the medium one to blend it out into the crease, and the lightest in the corner of my eye and a small bit on the brow bone. Also included in this look are Maybelline’s gel eye liners in Eggplant along the top lid and Black along the inner rim and NYC’s City Curls mascara. The first 3 pictures are in late aftermoon outdoor light, and the last in indoor light for reference.
These Almay eye shadow compacts come in a wide variety of shades, contain 0.12Oz/3.4g of product and retail for around $10-12 CA in my area. I only buy them on sale and find them to be a pretty good value for performance, quality and quantity.